Category / On The Road

2
Jan

2024 Wrapped

Even as a relentless optimist, I’ll admit that 2024 was challenging. While it stretched us to the limit several times, we doggedly worked toward our goals and I’m filled with pride in and gratitude for our amazing crew as I look back at everything we accomplished together. Teamwork truly does make the dream work!

January: Traveled to Kansas City for the KCBS banquet, where I spoke on several panels and accepted my dad’s award as an inaugural member of the KCBS Hall of Fame. Served as a celebrity chef at The Shed’s Steak Showdown finale — so much fun and an excellent event. Traveled to Sea Island for the Southern C Summit  — it’s my favorite way to connect with smart and motivated entrepreneurs and I leave filled with inspiration and new ideas.

February: A month of hosting! Breakfast meeting at Faye for SI Now, upon whose board I sit. Chamber of Commerce luncheon at The Warehouse, a lively group of influencers from Central Illinois, St. Louis, and Southeast Missouri as part of Caffeine Until Cocktails Galentine’s Influencer Weekend, and the kick-off marketing panel for Faye’s Seminar Series, featuring Amy, Michelle Sirles of Rendleman Orchards, and Christy Mitchell of the SIU College of Business & Analytics. We participated in an informative economic development evening at the SIU Small Business Development Center with Lt. Governor Juliana Stratton.

March: At Faye, we collaborated with Scratch Beer and created a special menu to pair with their newly released Wild Grapevine Saison. We popped up at Pig Beach in Louisville, cooking a special menu for their guests. We welcomed barbecue entrepreneurs from all over the country, Canada, and Colombia at our OnCue Business of Barbecue conference, and we held educational events for regional entrepreneurs at Faye. We built a giant cheese and charcuterie grazing table for a styled social media shoot at Sunflower Farms, a new wedding venue opening in Murphysboro.

April: 17th Street and Faye welcomed visitors from almost every state, including a family who drove from Alaska, and nine countries as we were once again at the epicenter of the total eclipse. Amy and Phillip traveled to NYC to cook at the Jeff Michner Foundation fundraiser at Pig Beach, one of our favorite annual events. We hosted an e-commerce seminar and the Jackson CEO program at Faye as part of our effort to support and encourage local entrepreneurs.

May: Faye turned two, and we supported the Southern Illinois University alumni association Road Show at an event at Walker’s Bluff. 17th Street was named Best Barbecue in Illinois by Food Network.

June: Hosting was the name of the game again as we as had Caffeine until Cocktail’s 618 Day at Faye, groups of influencers from Chicago, and a training team from Zing Train, who helped Southern Illinois businesses hone their hospitality skills. We enjoyed some continuing education and sampled expertly crafted cocktails with Ford’s Gin and celebrated the Gin Room’s 10th anniversary at the Missouri Botanical Garden. Forbes wrote about our “brilliant new sauce,” Hog Warsh, and Total Food Service wrote an in-depth feature about all aspects of businesses and plans for the future.

July: 17th Street Barbecue turned 39! We participated in a tailgate photoshoot and cooking demos for Escape and Celebrate, an inventive dinner party website. We hosted the Illinois Manufacturing Association’s Women Maker’s luncheon, and took our show on the road for catering events all over Southern Illinois.

August: We operated our barbecue stand at the Illinois State Fair, celebrated the opening of Expat, an ambitious new barbecue restaurant in St. Louis, and hosted more tourism influencers.

September: Thanks to local and national sponsors, we produced the 37th annual Praise the Lard Murphysboro Barbecue Cook-off, welcoming 119 teams from 20 states — our largest contest yet! And, of course, we celebrated the Apple Festival and welcomed class reunions from multiple years.

October: I judged The Jack Daniel’s World Championship Barbecue Cooking Contest for the 20th time, spoke at the Global Growth Summit in Chicago, and cheered on Jennifer Spence and Jerri Schaefer as they collected Landmarks Illinois awards for their restoration projects in Carterville and Alto Pass. We hosted such a fun Witches’ Night Out at Faye.

November: We participated in chef Gerard Craft’s fundraising event to support the Ment’or Bocuse D’Or organization, I traveled to Charleston for Holy Smokes, and, as always, we welcomed veterans with a free meal on Veterans Day.

December: We finished out the year with a whirlwind trip to NYC for the Blue Smoke alumni party, were featured in a Family Destinations Guide article about charming barbecue joints, and hosted and catered Christmas parties, weddings, and other gatherings.

All year long, The Factory at 17th Street manufactured our sauces, stocked the shelves at stores nationwide and co-packed sauces and rubs for a number of barbecue restaurants coast to coast. All of these activities and events are the result of years of friendship, professional relationships, and a can-do team who works together to get all of this accomplished on top of our regular restaurant service and catering events. People ask, “How do you keep up this pace?” None of this is possible without our A+ pit and brew crews who are proud to keep Mike Mills’s legacy alive every day and for that I am truly grateful.

28
Dec

17th Street Barbecue 2023 Year in Review

2023 - The Year in Review (Row of pics from the year at 17St and Faye)

A 2023 year in review. As we bound into 2024 with fresh perspective, renewed creativity, and endless enthusiasm, we’re taking a moment to reflect on all that has happened in this roller coaster of a year.

2023 was a challenge, and, while it caused several periods of immense stress for our team, it also created an environment for us to stretch and grow like never before. Closing our restaurant in Marion, Illinois, was a sobering moment. We’re proud of and grateful for our strong 19-year run in that community. Ultimately, we made a decision and a commitment to double down on all of our businesses in Murphysboro ~ 17th Street Barbecue, Faye, The Factory at 17th Street, The Warehouse event center, catering, concessions, OnCue, mail order, and more.

The same financial and staffing  issues plague all small business owners, especially restaurateurs. New laws, another minimum-wage increase, and food prices that continue to skyrocket make things really difficult. Frankly, there’s no end in sight. If you value the unique character, culture, and charm that family-owned restaurants and businesses bring to your community, we urge you to support them. Every time you eat at a chain restaurant, it’s a nail in the coffin of a family-owned establishment. We’re so fortunate in Southern Illinois to have many charming, unique, and delicious restaurants and I guarantee that each of them needs more business right now ~ especially through January and February which are really difficult months in the hospitality industry.

The lows we experienced are counterbalanced by some incredible highs and, thanks to strength of our tremendous team and the community and region who are staunch supporters, 2023 was filled with many proud moments and excellent events. Let’s recap:

January  –  We traveled to Springfield for the inaugural ball. Such a thrill to serve our barbecue to 2,000 fans and enjoy an intimate Bruno Mars performance. Our immensely talented friend, Joshua Lanning, did a guest chef pop-up at Faye and our guests enjoyed his amazing food.

February  –  Got my yearly dose of inspiration at The Southern C Summit, on beautiful St. Simon’s Island. We produced an OnCue seminar, with a strong assist from Damon Wise, Pineapple Express Barbecue, welcoming barbecue restaurateurs, caterers, and barbecue professionals from all over the country and Brazil. As of this writing, over 1,400 people from 45 states and 16 countries have attended our professional-level barbecue education events. We’re proud to pour Scratch Beer at Faye and we held our second collaborative brunch celebrating their Fig Porter release.

March  –  An extra-exciting month as I was named a Landmarks Illinois Influencer,  and we were a Top Four Finalist in the Illinois Manufacturing Association’s Maker’s Madness contest.

April  –  The annual Jeff Michner Foundation barbecue event at Pig Beach in New York is near and dear to our heart as we gathered with some of our #bbqfamily to raise funds in Jeff’s honor. An added bonus this year was filming a segment of Michael Symon’s BBQ USA series. Faye was recognized as a Restoration Hero by our local historic commission.

May  –  May is officially Barbecue Month and it was a big one as we were named Best Barbecue in Illinois by Food Network. Alejandra Ramos featured our products on one of her TODAY show segments and it was such a thrill to see our Pig Packs on national television. We celebrated Faye’s one-year anniversary and kicked off the third year of working as Kingsford Preserve the Pit mentor. I was paired with Tay Nelson, of Bobby’s BBQ in Greenville, NC, and we had a productive series of calls, webinars, and meet-ups during our work together. Serving as a Preserve the Pit mentor continues to be some of my most rewarding volunteer work. On The Factory at 17th Street side of things, we were proud to add Meijer and Hy-Vee to our account roster. Please look for our sauces and Magic Dust on shelves nationwide!

June  –  Flower bars and Oak Street Art pop-ups kept us hopping at Faye. Our most exciting event in June was being featured in an Illinois tourism commercial with Jane Lynch. I was a guest on MarketAbilities and Small Town Big Business podcasts, talking about building a legacy business and marketing in a small town.

July  –  We celebrated 38 years of 17th Street ~ quite a feat! The Factory at 17th Street continued to onboard co-packing clients and produced thousands of bottles of sauce and dry rub for our wholesale accounts.

August  –  The BBQ USA Food Network episode we filmed in April aired in August, causing a run on Hog Warsh sales, for which we were grateful! Phillip, Ben, and part of our crew made our yearly appearance at the Illinois State Fair in Springfield. We have a strong fan base there and it’s always great to showcase our barbecue in our state’s capital.

September  –  The 36th Annual Praise the Lard Barbecue Cook-off was a resounding success. We welcomed 90 teams from across the USA for the only tri-sanctioned event in the country — KCBS, MBN, and SCA. This year we created a double-header with our steak contest and we added pork steak and anything apple categories. Janky Leg, our KCBS grand champion, provided an extra thrill when they won the American Royal the following week. SPACE Architecture won a ASID Missouri East Pinnacle Award for Faye’s interior design.

 

October  –  Firebox, hosted by Southern Soul Barbecue, on St. Simon’s Island, kicked off October. This meaningful event raises money for a hospitality workers’ fund in Brunswick County, Georgia, and is one of my favorite events each year. I spent a beautiful weekend in Lynchburg, Tennessee, judging the Jack Daniel’s World Invitational Barbecue Cooking Contest. Faye leaned into Halloween this year with a fun Witch’s Night Out, and the staff dressing as different versions of me on Halloween — workout Amy, media Amy, coffee shop Amy, and barbecue Amy. Clever!

November  –  Participating in Holy Smokes and raising money for pediatric cancer was a rewarding way to kick off November. Cocktail Club was in full swing, and we honored veterans on Veterans Day with free barbecue at 17th Street and coffee and crullers at Faye. I was a guest on Joe Leavitt’s excellent May the Smoke Be With You podcast.

December  –  Packing up mail-order boxes of barbecue and merchandise, catering for Christmas parties and preparing holiday feasts keeps us hopping in December. Faye events included fundraising for the Humane Society with our Paws for Claus evening of pet photos with Santa and cocktails and s’mores by the fire pits. We hosted Oak Street Art and SOE pop-ups as well. Our favorite part of December is welcoming so many families and groups of friends who’ve made gathering at 17th Street a cherished tradition.

We’re conscious every single day that we are living and carrying on the Mike Mills legacy and I know he is beaming down from above. Cheers to the year that was and onward into 2024. Thanks to each of you for your unwavering support. Wishing you peace, prosperity, biscuits, and barbecue in the New Year!